Job Summary

The Digital Marketing Officer will work with the Marketing Manager to plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns for Health Connect 24x7 services/solutions.

  • Minimum Qualification: HND
  • Experience Level: Mid level
  • Experience Length: 3 years

Job Description/Requirements

Duties and Responsibilities: 

  • Manage all HC 24x7’s social media channels (LinkedIn, Facebook, Twitter, Instagram), communicate with followers on all social media pages, respond to queries and monitor customer reviews.
  • Generate, edit, publish and share daily content that builds good connections and encourages the community to download Health Connect 24/7 app and use the services.
  • Work with content writer to publish blog posts and articles on different health topics.
  • Monitor and report on SEO and web traffic metrics.
  • Create engaging videos that will encourage the audience to use the service.
  • Create HTML emails (run E-mail/SMS campaigns).
  • Analyse and evaluate social media campaigns and strategies/ report on the effectiveness of campaigns.
  • Formulation of strategies to build a lasting connection with consumers, businesses and governments.
  • Organise promotional events (traditional/digital campaigns) and attend them to facilitate their success.
  • Keep abreast of the latest marketing and communications trends and tactics to ensure that best practice is delivered.

Minimum Requirements:
  • Education: BSC/HND, 
  • Experience: 3 years cognate experience 

Identify preferred requirements:  
  • Strong written and oral communication skills. 
  • Critical thinking 
  • Ability to work effectively through influence and collaboration.
  • Excellent interpersonal skills. 
  • Good knowledge of digital marketing techniques 
  • Strong consumer and product awareness 
  • Social media management 

Skills & Abilities 
  • Knowledgeable 
  • Detail-oriented 
  • Proactive in identifying marketing opportunities 
  • Organized 
  • Flexible
  • Effective communicator

Salary range: NGN200,000 – NGN300,000 gross

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| Full Time |
NGN 75,000 - 150,000
| Full Time |
NGN 75,000 - 150,000