DIGITAL MARKETER

Rover Media, Publishers & Communications Ltd

Job Summary

We are looking for a suitable and qualified candidate to fill this job role.

  • Minimum Qualification: OND
  • Experience Level: Mid level
  • Experience Length: 3 years

Job Description/Requirements

Job Description

  • Develop and implement SEO and PPC strategies.

  • Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising.

  • Create and manage link building strategies, content marketing strategies, and social media presences

  • Innovate and present new marketing platforms and strategies

  • Develop engaging online content including clickbait, forums, videos, graphics, and blogs; monitor and analyse content success

  • Forecast marketing campaign growth and ROI for marketing campaigns

  • Manage email and social media marketing campaigns

  • Contact, interview, and hire third party graphic designers, web designers, and videographers to create unique and engaging content

  • Use Google Analytics, Google AdWords, and other relevant sites

  • Drive traffic to company pages

  • Develop and manage projects and team members, including delegating tasks, reviewing team member work, adhering closely to deadlines and to budget, developing and revising ideas, and implementing projects

  • Keep abreast of new social media sites, web technologies, and digital marketing trends; implement these new technologies in developing campaigns and update current campaigns to include new information

  • Maintain all corporate social media presence across all digital channels

  • MeasuringĀ and reporting on the performance of all digital marketing campaigns

  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns

  • Design, build and maintain our social media presence

  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

  • Identify trends and insights, and optimize spend and performance based on the insights

  • Brainstorm new and creative growth strategies

  • Plan, execute, and measure experiments and conversion tests

  • Collaborate with internal teams to create landing pages and optimize user experience

  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch point

Qualifications

  • Years of Experience: 2-4 years minimum
  • Academic Qualifications: Minimum OND in Marketing, Computer Science, Literacy, Advertising or any other related course.

  • Strong Written and Verbal Communication Skills & EditingĀ 

  • Self-Motivated, Strong Leadership Skills, Team-Oriented, Goal-Oriented.

  • Strong Attention to Detail, SEO, PPC, Google AdWords, Content Management Systems, Photoshop, InDesign, Facebook, Twitter, Microsoft Office

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