DIGITAL MARKETER / CONTENT CREATOR
Job Summary
We have evolved into a global phenomenon that has disrupted the watch and dating industry within the African space. Continuously challenging and innovating, we are an exciting and vibrant company; striving to enrich the lives of our customers and users alike with timeless style. As a Digital Marketing Specialist, you will lead our paid search engine marketing campaigns, Influencer relationship, content creation effort on social media nad blogs. We are quickly expanding into new regions, and we are looking for someone who has SEM expertise to drive the development of our customer and user base.
- Minimum Qualification: Diploma
- Experience Level: Mid level
- Experience Length: 2 years
Job Description/Requirements
DUTIES
- Drive customer and user acquisition through online channels such as SEM, social, mobile display.
- Plan, implement, manage, analyze and optimize advertising campaigns across multiple channels, with a focus on search, display, and social media outlets.
- Compile and document campaign analysis, performance reports and measure ROI to share with key stakeholders.
- Proactively learn about search engine behaviors, technology, news, and strategies and present key developments and discoveries with the other team members via internal communications.
- Develop creative and new ways to market our products through emerging social advertising channels.
- Investigate and assess opportunities from new media channels to accelerate growth.
- Initiate and deliver creative, compelling, and persuasive optimized content across various SEO and social media campaigns
- Produce features, product descriptions, blog posts, press releases, guides, promotional copy for competitions, and other content as required.
REQUIREMENT
- At least 2 years of experience with online and digital marketing, and/or traffic acquisition
- Experience with Google AdWords, Google Analytics, and Programmatic buying
- Have an understanding of Advertising
- Proficient Excel skills including the use of pivot tables
- Excellent communications skills with an analytical approach
- An optimistic outlook – you see the glass half-full
- Able to work independently and as part of a team
- Entrepreneurial attitude
Job Location is Ikeja, Lagos.