Collecting and analyzing customer, marketing, and web behavioral data.
Testing campaigns, analyzing key metrics, and identifying opportunities to increase campaign performance.
Developing and presenting learnings from your analyses, including actionable insights and recommendations.
Developing digital campaign and web measurement strategies.
Creating dashboards, data visualizations, and campaign and website performance reports.
Monitoring and analyzing digital media and marketing trends.
Communicating and presenting to colleagues, senior managers, and clients.
- Bachelor's degree in Marketing or a related field with 3 years of experience
Experience with google analytics and search engine optimization.
Deep knowledge of digital marketing across social, display, and programmatic platforms.
Strong analytical and strategic thinking skills.
Ability to make data-driven decisions.
Excellent interpersonal and collaboration skills.
Strong communication and presentation skills.