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Brand Manager

Job Summary

Female Brand Manager with experience in similar role in a food or beverage industry or an advertising company with at least 5 years work experience.

  • Minimum Qualification: Degree
  • Experience Level: Senior level
  • Experience Length: 5 years

Job Description

  • We are an FMCG group located in Akowonjo area in Lagos currently in need of a Brand Manager. The preferred candidate should be Female with experience in similar role in a food or beverage industry or an advertising company with at least 5 years of work experience. She must write and speak English fluently, possess strong project management skills, analytical skills and attention to details, a good personality and can drive.

Remuneration: Very attractive & Negotiable

 

The Job description includes but is not limited to the following;

    • Create and manage a promotional campaign to establish and maintain product branding.
    • Research and monitor consumer markets, market trends and identify potential areas for product needs.
    • Conduct competitor, distributors and customer insights analysis.
    • Design a research-based brand strategy
    • Lead marketing team members through campaigns.
    • Anticipate consumer trends and keep brand up to date.
    • Introduce new product ideas, package designs, sizes, colours based on consumer needs analysis.
    • Liaise with the Graphics designer in planning and executing all social media communication channels for brand visibility and promotional activities.
    • Liaise with the marketing/sales teams on product sales and consumer feedbacks.
    • Conduct sales analysis and forecast for production, distribution geographical segmentation, market share and revenue boost.
    • Coordinate the activities of Brand Ambassadors
    • Develop annual advertising and promotional budget

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