Post Graduate Certificate - E-marketing Communications

Metropolitan School of Business & Management

Price: N150,000 N120,000

Course Specifications

Mode of study : Online

Location :

Duration : 3 Month(s)

Date: To be Announced Later

Course Description

The Postgraduate Certificate Courses are short online courses that can be completed between 5 hours - 3 months. The courses can be started at anytime and the study time is also flexible. 

Candidates are expected to have a minimum of 50% in their test assessment for them to have successfully completed the programme after which they will be issued a soft copy of their certificate via mail. 

However, candidates who do not meet up to the 50% pass mark will have to repeat the test and pay a resit fee of N10,000 before their certificate can be issued.

Progression:
Since the PGC Programme is a Postgraduate (MBA Pathway), candidates have the option of completing all the modules + eight (8) assignments to acquire the Level 7 PGD Certificate.

Learning outcomes are:
Identifying e-marketing communication characteristics
Understanding the use of traditional e-marketing techniques
Assessing the role of emerging e-marketing techniques
Measuring effectiveness of e-marketing communication
Forecasting future developments in e-marketing communication


Course Outline

  • E-Marketing Communication Characteristics
  • The Use of Traditional e-Marketing Techniques
  • The Role of Emerging e-Marketing Techniques
  • Measuring Effectiveness of e-Marketing Communication
  • Future Developments in e-Marketing Communication

Price: N150,000 N120,000

Receive a free course outline

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