PGC- The Business Plan
1. 'Plans are nothing; planning is everything’. (Dwight D Eisenhower)
2. 'When defeat comes, accept it as a signal that your plans are not sound, rebuild those plans, and set sail once more toward your coveted goal.’ (Napoleon Hill)
3. 'You can always amend a big plan, but you can never expand a little one. I don't believe in little plans. I believe in plans big enough to meet a situation which we can't possibly foresee now.’ (Harry S Truman)
These three quotes give differing views on the approach to making plans. Eisenhower emphasises the importance of the actual planning approach. Hill suggests that good plans will mean that goals are achieved. Truman suggests that we should always aim high.
In a business, as in many other areas of life, we need to have plans. A business without a plan has no clear direction. A business without a clear direction is likely to drift, and lose competitive edge as other businesses steam ahead towards a clear goal.
In this unit we are going to look at the business plan. We are going to start by thinking about what should be in that plan, and the purpose of the plan. We are then going to move on to look at some specific elements of the plan – the vision, mission, values and objectives. We will then consider the environment within which the business is operating – it is crucial to understand that environment before making any firm plans.
Having understood the content and context of the plan we are then going to move on to think about the process of creating the actual plan. We are going to look at a number of different tools that can be used in the analysis. We are going to look at ways of comparing one business with another, and we are going to think about how these analyses can be used to put in place measures that can be evaluated and monitored. Finally, we are going to think about some management attributes that are required to ensure successful achievement of the business plan.
Learning Outcomes Are
- To explore the purpose of a business plan
- To define the vision, mission, values and objectives of an organisation
- To understand the process for analysing the internal and external environment
- To analyse a range of tools that can be used in the analysis process
- To evaluate the process of benchmarking
- To understand the importance of accountability in relation to the business plan
The Postgraduate Certificate Courses are short online courses that can be completed between 5 hours - 3 months. The courses can be started at anytime and the study time is also flexible.
Candidates are expected to have a minimum of 50% in their test assessment for them to have successfully completed the programme after which they will be issued a soft copy of their certificate via mail.
However, candidates who do not meet up to the 50% pass mark will have to repeat the test and pay a resit fee of N10,000 before their certificate can be issued.
Since the PGC Programme is a Postgraduate (MBA Pathway), candidates have the option of completing all the modules + eight (8) assignments to acquire the Level 7 PGD Certificate.