Digital Strategy

Wild Fusion Digital Center
Online study mode
205A, Corporation Drive, Dolphin Estate, Ikoyi
1 month
Aug 19 - Sep 19 2019

Course Description

Digital Campaign Planning and Strategy training answers the question, “what is digital strategy?” and provides a structured approach to creating a coherent Digital Marketing plan. This digital marketing course reiterates the importance of an iterative process of monitoring, analysis and enhancement based on performance.

The Digital Campaign Planning and Strategy Training also emphasizes a clear set of meaningful objectives in digital campaign planning, operating on the basis of the anticipated target audience(s) and budget. This course will equip students with the skills to create an effective Digital Marketing plan for businesses which will ensure successful implementation of Digital Marketing strategies.


Mode of study
• Study manuals and materials are delivered via online downloadable content
• Once a person is confirmed registered for the course, a personal identity number (PIN) will be sent to the student via SMS or email to download study manuals online.
• It’s flexible.
• It’s convenient.

This training will be facilitated by trained professionals who have hands-on experience working in the field. Students will be required to go through the course and practical sessions in video format and then take an exam before a certificate of completion is offered by Wild Fusion Digital Centre.



N.B: NO REFUND (Terms and Conditions Apply)  

Course Outline

  • Key Strategy & Planning Concepts
  • Planning
  • Situation Analysis
  • Information Gathering
  • Target Audience
  • Setting Objectives
  • Appropriate Tools
  • Action Plan
  • Setting the Budget
  • Measurement
  • Iteration & Enhancement
  • Examples of Integrated Marketing Plans

How To Enroll

Fill in your details on the enquiry form, proceed to pay online by clicking on the purchase button. If you wish to make an online transfer or cash deposit to the bank, please send a mail to [email protected] requesting for account details.

Price: NGN 20,000 5,000

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