- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
- Moderate all user-generated content in line with the moderation policy for each community
- Create editorial calendars and syndication schedules
- Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information.
- Develop illustrations, logos and other designs using software or by hand
- Use the appropriate colours and layouts for each graphics
- Work with copywriters and creative director to produce the final design
- Test graphics across various media
- Ages between 26 - 35 years with at least 3-5 years experience
- The Social Media Marketer must know graphics designing.
- Demonstrable social networking experience and social analytics tools knowledge
- Adequate knowledge of web design, web development, CRO and SEO
- Knowledge of online marketing and a good understanding of major marketing channels
- Familiarity with design software and technologies (such as InDesign, Illustrator, Dreamweaver, Photoshop)