Job Summary

The Marketing Officer oversees the company’s marketing campaigns both internally and externally and plays a key part in communicating the organisation

  • Minimum Qualification: Degree
  • Experience Level: Mid level
  • Experience Length: 4 years

Job Description

  • Build and execute marketing campaigns to acquire clients through a combination of integrated, digital and traditional techniques.
  • Develop and execute marketing strategies in line with the company’s objectives.
  • Conduct research and analyze data to identify and define target client.
  • Overall responsibility for brand management and corporate identity.
  • Assist in the content development of our website and social media platforms.
  • Plan and execute email and social media campaigns.
  • Acquire and build relationships with relevant media partners.
  • Ensure our website and social media platforms are optimized and its target audience are kept up to date.
  • Ensure marketing channels are utilized to their full potential.
  • Generate leads and cold call prospective clients.
  • Organise, attend and duly represent the company at seminars, conferences, workshops, meetings, events, exhibitions, trade shows etc.
  • Manage and retain a relationship with existing clients.
  • Submit to supervision and work with other team members.

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