Marketing manager

Saro Agro Sciences Limited

Job Summary

The Marketing Manager's role is designed to deliver the above top objectives with a strategic emphasis fashioned to deliver an enhance relationships with refreshed approach and management models. The role will assume a strong leadership role with multi-functional teams including direct reports.

  • Minimum Qualification: Degree
  • Experience Level: Senior level
  • Experience Length: 7 years

Job Description

Saro Agro Sciences Limited is the leader in the Nigerian Crop Protection Industry. We are a wholly indigenous company, committed to the provision of dependable solutions to crop production problems in a distinctive, rewarding and responsible way. We have our Head Office located in Ibadan and offices across Nigeria as well as in the West and Central African countries.

Primary Responsibilities

  • Provide information about the products (4Ps).
  • Gather and analyse market information.
  • Conduct market research.
  • Develop product plan and marketing strategy
  • Defines and creates added value for the organisation.
  • Coordinate project development.
  • Good at portfolio management
  • Extension and content building.
  • Lead all areas of content generation and production across all media platforms.
  • Innovation in service and products
  • Ensure brand messages are consistent.
  • Nurture and enrich all external perceptions of the company and growth of market share.
  • Engage consumers on social media.
  • Collaborate with the sales and technical team to develop strategic partnership activities and implement the execution framework and strategic plan on identified opportunities.
  • Develop and lead a marketing team that will develop and execute new concepts, business models, channels and partners to position business as innovator and leader.
  • Communicate with various media buyers, advertising agencies, printers and other services to help marketing projects come to fruition.
  • Planning and implementing promotional campaigns.

Job Requirements

Our Ideal Candidate:

  • FMCG marketing background or from the technical industry.
  • Understanding of agriculture will be an added advantage.
  • Should be open-minded.
  • Should have high analytical skills.
  • Should have the ability to project into the future.
  • Passionate and Result oriented.
  • Very articulate.
  • Understand the data, and how to present it.
  • Flexible and adaptable.
  • Must be a trend-setter: must keep up to date and have the desire to know more.
  • Must be a team player.
  • Must be a vision creator.
  • Must be able to multi task
  • Must have experience creating marketing plans from scratch.
  • Must have extensive experience of experiential strategy development and implementation working with 3rd party agencies.
  • Must be proven in a multi-channel marketing campaign role.
  • Extensive customer and field experience.
  • Ability to communicate effectively to both technical and business level audiences in a compelling manner.

Qualifications

  • Minimum of a Second-Class Upper in University Degree in any one of the Social Sciences and other related discipline.
  • Minimum of 7 years work experience
  • Required Age: 29 - 36 years

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