Pukka Logistics seeks qualified candidates to fill this role
We are looking for a driven Digital Marketer to attract and interact with targeted virtual communities and networks users. Applicant must be creative with and familiar on how to expand followers on social networks.
What does a Digital Marketer do?
The goal is to gradually achieve superior customer engagement and intimacy, website traffic and revenue by strategically exploiting all aspects of the social media marketing roadmap.
Social media specialists should have a solid understanding of how each social media channel works and how to optimize content so that it is engaging on those channels.
- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
- Generate, edit, publish and share daily content that builds meaningful connections and encourages community members to take action
- Set up and optimize company pages within each platform to increase the visibility of company’s social content
- Moderate all user-generated content in line with the moderation policy for each community
- Create editorial calendars and syndication schedules
- Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
- Proven working experience in Digital/ Social Media marketing or as a digital marketer specialist
- Excellent consulting, writing, editing, presentation and communication skills
- Demonstrable social networking experience and social analytics tools knowledge
- 2-3 years minimum work experience