Digital marketer

Job Summary

Oversee a social media strategy. Manage and maintain the organization’s website(s).

  • Minimum Qualification: Degree
  • Experience Level: Entry level
  • Experience Length: 1 year

Job Description

A reputable organisation seeks to fill the above position with suitable and qualified persons

Responsibilities

  • Write and optimize content for the website and social networking accounts such as Facebook and Twitter
  • Track and analyze website traffic flow and provide regular internal reports
  • Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion
  • Continually work on the Search Engine Optimization (SEO) of the website(s)
  • Fix any errors or bugs in online content
  • Edit and post videos, podcasts and audio content to online sites
  • Arrange webinars and webcasts
  • Create online banner adverts and oversee pay per click (PPC) ad management
  • Write copy for email marketing campaigns
  • Identify new trends in digital marketing, evaluate new technologies 
  • Attend product launches and networking events (if required)
  • Writing blog posts may well be an integral part of the job

Skills and Qualifications

  • Bachelor's Degree in Advertising or Marketing
  • 1-3 Experience in related field
  • Strong Written and Verbal Communication Skill
  • Self-Motivated
  • Experience in the travel/hospitality industry would be an added advantage
  • Strong Leadership Skills
  • Team-Oriented
  • Goal-Oriented, Strong Attention to Details
  • Content Management Systems inclined (Photoshop, InDesign, Facebook, Twitter, and Microsoft Office).

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