Creative Analyst

Confidential

Job Summary

One of our clients is seeking qualified candidates to fill this role

  • Minimum Qualification: Degree
  • Experience Level: Entry level
  • Experience Length: 1 year

Job Description

Reporting to: Product Manager

Minimum Qualifications & Desired Attributes
  • 1-2 years proven experience with design and social media marketing or similar role
  • Excellent understanding of design, Content writing, social media, UI/UX, Animation concepts and best practices
  • Creative design skills using Adobe Photoshop, Illustrator (Figma is an added advantage)
  • Experience designing and executing email marketing templates and campaigns
  • Proficient with video editing tools like Adobe Premiere Pro and After Effects
  • Experience with B2C social media strategies
  • Experience with online media buying using Google Adwords, Facebook Business Manager, Twitter and Instagram
  • A good understanding of graphics design and must be able to execute industry standard graphics design as a creative person
  • A clear understanding of SEO (Search engine optimization) and SEM (Search Engine marketing)
  • Good understanding of web analytics tools (e.g. Google Analytics, Hotjar, CrazyEgg, etc.)

Skills and experience in creative content writing
  • Analytical mindset and critical thinking
  • Excellent communication and interpersonal skills
  • Detailed Job Description - The responsibilities of this role will be broad and include:
  • Involved in the design and deployment of advert materials on the company’s online channels and other platforms.
  • Daily monitoring and management of different Social media platforms
  • Daily engagement of audience of various platforms to enhance growth and retention
  • Strategically multiply followers and content reach on various social media platforms.
  • Create, upload and optimize different content on social media to meet targeted audiences
  • Identify and recommend new ways to develop a wider audience and presence online
  • Ensure maximum use of the database of users to enhance productivity and growth
  • Assist in implementing strategies to build a lasting digital connection with users Launch and optimize online adverts through Google Adwords, Facebook, Instagram and Twitter to increase total number of users on the platform
  • Be actively involved in SEO efforts (keyword, image and metag optimization)
  • Prepare online newsletters and promotional emails and organize their distribution through various channels
  • Provide creative ideas for content marketing on partner websites
  • Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Crazy Egg etc.)
  • Acquire insights in online marketing trends and keep strategies up to date
  • Maintain partnerships with media agencies and influencer partnerships

Compensation:
Very competitive with upside available through performance bonus.

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