What you’ll do:
The BD Officer must be a dynamic thinker who thrives on driving measurable growth across both digital and offline channels. This role is for a team-builder, capable of driving results against defined success metrics and the ability to adapt to a constantly changing environment.
The ideal candidate needs to be an experienced, digital-media professional with proven ability to move laterally across multiple Marketing disciplines using a combination of internal and external resources.
The impact you’ll make:
Lead an audience and business growth strategy that utilizes all levers across both paid and earned media
Develop innovative methodologies that marry inspired creativity with data-informed risk-taking
Mentor and recruit smartly to build the best-in-class Marketing/Business Development group in immersive media
Manage a small team of specialists as well as multiple outside vendors & agencies
Oversight of Marketing Strategy, Promotion Planning & Execution
Oversight of Paid Media management and rolling optimization
Oversight of Audience Development / Social Media
Oversight of Events & Festivals production and planning
Oversight of Communications / PR
Develop and steward 360VRStories Marketing strategy in collaboration with management peers, with a core focus on increasing total users, fans, followers, subscribers, and audience across all channels, both digital and physical.
Mentor and build a lean and results-oriented team, tailored toward multi-platform brand-building and audience growth
Drive the definition and analysis of real-world KPIs and growth targets to gauge progress at every stage of effort.
Single point of accountability for the successful planning and execution of standing tactics as well as major promotions, pushes, and launches.
Serve as a relentless evangelist for VR360Stories brand, products and positioning in the market both internally and externally.
What you’ll need to be successful:
Ability to drive toward objectives despite shifting priorities and changing market conditions
Proven ability to lead strategy, mobilizing others to succeed towards a shared vision
Strong leadership skills and the ability to balance big-picture thinking with attention to detail
Must be a driven self-starter who can consistently uncover areas for Strong analytic and critical thinking skills, ability to interpret, synthesize and re-communicate both quantitative and qualitative data