Brand and marketing communications executive

Helena Frey Limited

Job Summary

A consumer Electronics company is seeking to fill the position of a Brand and Marketing Communications Executive

  • Minimum Qualification: Degree
  • Experience Level: Senior level
  • Experience Length: 4 years

Job Description

Responsibilities

  • Manage creative strategy, briefing, creative development and delivery of all the brand messages and communication for consumer electronics product.
  • Partner with cross-functional teams brand design, digital, media as well as geographies and categories to maximize quality, impact, and efficiency for all campaign efforts.
  • Manage timelines and deliveries throughout the entire creative process from strategy to delivery.
  • Work closely with the Sales team to develop a specific cross-channel expression for each brand communication to build consumer awareness, loyalty and grow market share.
  • Continuously generate diverse content- graphics and other communications in line with business objectives and field insights on consumer touch points.
  • Build strong day-to-day relationships with key agency, creative and production partners.
  • Be a thought partner, sales support leader and resource for the sales team.
  • Drive and report results that deliver against the key campaign and business KPIs.
  • Engage the market, business channels, and management for better alignment of brand message and market perception
  • Develop and share best practices for modern storytelling that enhances the brand communication and perception.
  • Carry out market research to gain insights for the better content development

Measurable Requirements

  • Excellent communication skills - verbally, written and graphics
  • Usable Business orientation
  • Creative and out of the box thinking
  • Result-Oriented
  • B.Sc in the relevant domain
  • Eye for Graphics design and development
  • Demonstrable brand management and marketing experience.

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