National Sales Manager

Millar Cameron

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Millar Cameron - Our client, an international FMCG company - within their drinks operations, is recruiting to fill the position of a National Sales Manager

Job Description

  • The successful Country Manager will be responsible for the commercial department within the company.
  • This position will be the first in the commercial department and will be responsible for heading up the branch in Lagos.


  • Analyse regional sales forecasts & competitor activities through use of innovative and effective research
  • Formulate and manage regional plans including volume, price, promotions.
  • Negotiate and manage trading terms including price, shelf space, promotions.
  • Manage internal/ key account/ 3rd party/ agents performance to exceed planned objectives.
  • Manage regional promotion grids and logistics to exceed company standards and customer expectations.
  • Control working capital items and exceed set parameters.
  • Approve functional plan, using strategy and structure to outperform competitors.
  • Formulise department structure.
  • Manage performance and talent plan for team.
  • Implement functional plan and projects.
  • Maintain functional governance, policy, legal and ethics.
  • Utilise SAP functionality.
  • Maintain external stakeholder relations.
  • Establish functional network.
  • Utilise service provider network.
  • Improve business profitability.
  • Negotiate and exceed financial & market share objectives.
  • Working capital items are managed and exceed set parameters.
  • Implement plans and to improve business profitability.


  • Degree qualified in a relevant field.
  • Must have at least 8 years experience in food and drinks industry.
  • Experience of managing a team.
  • Living and working within a commutable distance of Lagos currently.
  • Strong written and verbal communication.

Competitive. No expatriate packages covered for this role.

This job originally appeared elsewhere.



Millar Cameron

Job Level

Manager (Staff Supervisor/Head of Department)




Sales/Business Development

Job Type


Minimum Qualification


Preferred Years of Experience

7 - 10 years