Country Sales Manager


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Responsible for all marketing and sales strategy, processes, resources and activities to boost revenue, profitability and customer base of the business.


Duties and responsibilities

Essential duties/key job roles and responsibilities include but are not limited to the following:

  • Achieves marketing and sales operational targets and contributes country marketing and sales information and recommendations to strategic plans and reviews; preparing and completing action plans, as well as new service development and existing service enhancement.
  • Defining   customer   satisfaction   standards   and   implementing   across   country operations to drive service delivery.
  • Responsible for bidding processes with support from Sales, Technical and Finance functions.
  • Responsible for forecasting requirements; preparing an annual budget; scheduling expenditures; analyzing variances; initiating corrective actions.
  • Determines annual and gross-profit plans by forecasting and developing annual sales quotas for accounts.
  • Projecting expected sales volume and profit for existing and new products; analyzing trends  and  results;  establishing  pricing  strategies;  recommending  selling  prices;
  • monitoring costs, competition, supply, and demand.
  • Coordinate Key Account Manager in management of order-to-cash cycle, including PO Collection, Customer Acceptance and Invoicing and Payments.
  • Plan and Monitor all activities of Key Account Manager such as Client Engagement
  • Process from bidding to payment, analyzing market strategies, et cetera.
  • Identifies marketing opportunities by identifying consumer requirements; defining market, competitor's share, and competitor's strengths and weaknesses; forecasting projected business; establishing targeted market share.
  • Develop new customer relationships to boost sales pipeline and conversion rates.
  • Contribute to new products/solutions design, development and deliver
  • Understand the business, its capabilities, product, and service offerings and ensures that  service  benefits  /  value  propositions  are  available  to  target  markets  and accounts.
  • Screens potential business deals by analyzing market strategies, deal requirements, potential, and financials; evaluating options; resolving internal priorities; recommending “go or no-go” decisions.
  • Plan,  develop  and  supervise  the  execution  of  strategic  brand  PR  and  media communications initiatives in country of operations.
  • Liaise with relevant units in executing cross functional projects.
  • Supervises and approve output of all team members.



Required Education:

  • Bachelors’ degree.
  • An MBA would be an added advantage
  • Required Working Experience:
  • 5 years work experience in sales and marketing with preference for a telecoms environment.


Required Certification(s):

Relevant professional certifications


Knowledge, Skills & Attitude 

  • Knowledge of marketing, project/product management in a telecoms environment
  • Experience in customer relationship management, customer focused, understands the industry
  • Must be capable of selling and leading in a fast paced environment.
  • Networking and Ability to interact at highest level
  • Excellent written and verbal communication skills
  • Interpersonal skills
  • Negotiation
  • Initiative, Creativity and Imagination
  • Tact and diplomacy
  • Teamwork
  • Ability to work flexibly and under pressure
  • Knowledge of PR and Brand communication




Job Level

Manager (Staff Supervisor/Head of Department)




Sales/Business Development

Job Type


Minimum Qualification


Preferred Years of Experience

5 - 7 years


₦140,000.00 ‐ ₦220,000.00 per month