Social Media Expert

Rukkem Nigeria Enterprises

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Job Title: Social Media Expert


Job Responsibilities

  • Lead social media activities including content development and daily management of Facebook, Twitter and other social media platform accounts, increasing engagement with diverse audiences.
  • Design digital media campaigns aligned with business goals.
  • Coordinate the creation of digital content (e.g. website, blogs, press releases and podcasts)
  • Lead social listening activities and turn insights into actionable recommendations.
  • Work with multiple team members to recommend, develop, and implement new strategies to achieve organizational objectives.
  • Establish our web presence to boost brand awareness.
  • Maintain a strong online company voice through social media.
  • Liaise with Marketing, Sales and Product development teams to ensure brand consistency.
  • Conceptualize, coordinate, and prepare client-ready content including images and video.
  • In coordination with Creative Services that meet both company and client standards and needs.
  • Suggest and implement direct marketing methods to increase profitability
  • Become an advocate for the Company in Social Media spaces, engaging in dialogues and answering questions where appropriate.
  • Demonstrate ability to map out marketing strategy and then drive that strategy proven by testing and metrics.
  • Develop a strategy and implement a proactive process for capturing customer online reviews.

Man Specification

  • Education: BSc or BA degree in Communications, Marketing, Public Relations, Advertising, Journalism or related field

Required Skills/Abilities:

  • Excellent verbal, interpersonal, and written communication skills
  • Proven work experience as a Digital media specialist or Digital marketing manager
  • Experience with visual communication principles
  • Familiarity with web design and content management systems
  • Strong team orientation with a focus on collaboration
  • Demonstrated client relationship skills working in a dynamic client environment
  • High attention to detail with the ability to manage multiple ongoing activities
  • Strong analytical, problem-solving and decision making capabilities
  • Excellent analytical and project management skills
  • An ability to multitask and perform under tight deadlines
  • Strong verbal and written communication skills
  • Results-driven, creative thinker with innovative approach to problem solving
  • Experience with effective content development