Business Development Manager, Africa (Nigeria or Gabon)

The Sparrows Group

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The Sparrows Group have long established a renowned reputation as the leading global provider of oilfield engineering services; specializing in offshore lifting, crane engineering and services, mechanical handling, pipe and cable lay-systems, fluid power engineering, equipment rentals and competence training.

Since forming in 1973, Sparrows have offered clients a crane and lifting management service which provides a performance-driven structure, aligning with client expectations in terms of safety, reliability and up-time.

Organized into six businesses, our comprehensive package of lifting, handling, inspection services and fluid power engineering services delivers premier solutions to fulfill the demands of the oil and gas industry.



The Main Purpose of this role is The Business Development Manager, will be required to follow the 7-step Sparrows Business Acquisition Process and which involves:


Identify Opportunities – Position Sparrows to take advantage of new geographies and new product lines. Search all markets and identify all opportunities.

Select Target – Create the optimum project portfolio Sparrows assets

Prepare tWin – Focus our attention on selected opportunities

Develop the Solution – Develop a slam dunk project execution plan

Execute the Proposal – Capitalize on the preparatory work

Clarify the Offer – Close the deal

Engage with the Customer Post-award – Celebrate and start over.


About this role:

Specifically, the scope includes:

This role is focused on developing business opportunities in Africa Region.

Developing and Maintaining Good Relationships with our Customer Base.

Includes our existing customer base and an obligation texpand with new customers.

Ensure Market Data is Maintained ta High Degree of Accuracy.

This includes monitoring of new opportunities as well as reporting our as-bid data for Market Analysis and tracking the award of projects either to Sparrows or our competitors and reporting accordingly

Capturing opportunities in the companies CRM system

Project Selection

Recommending projects for targeting that give the best financial returns while maximizing utilization of assets and minimizing risk

Working with BD teams in other business units tprioritise asset allocation ttargeted projects always determining net return tSparrows as a first principle

Focus on back-up projects that provide good returns in event that targeted projects are lost

Bidding Strategy

Ensure that a capture strategy is developed for all new prospective work.

Encourage technical and commercial innovation.

Thelp win additional work for Sparrows at agreed margins of profit, with all risks identified and quantified in accordance with Sparrows procedures

Bidding Execution

Tassist in the preparation and submittal of proposals without errors, on schedule, in accordance with the Capture Plan and tdevelop the Basis of Bid


Contract Negotiations

Support nominated Project/Business Manager, regional Business Development Director and Negotiator team leader with detailed back-up and analysis as well as relevant correspondence, clarifications and Proposal Documents.


Develop New Markets for our Product Lines

Tidentify new market areas where Sparrows can establish a leading edge in competitiveness


Suggest New Product Lines for our Existing Assets

To seek out opportunities in non-traditional business where our assets can effectively and profitably be utilized


Support the Organization:

The Business Development Manager will support the Sparrows organization by:

Help to develop strategic planning initiatives

Identifying new opportunities

Developing bid /nbid recommendations

Adhering treporting requirements, being able verify / give opinion on targeted prospects

Provide guidance in the pre-qualification process.

Participating in the development of capture strategies for targeted projects

Working collaboratively with the Proposals Manager tdevelop successful bidding strategies

Ensuring Capture Strategy is implemented during the bidding phase

Actively participating in bid reviews

Supporting post bid negotiations

Effectively representing the company regardless of task.

Support tother Departments:


The Business Development Manager will interface with other departments by:

Supporting Project Champions through the bid process

Contributing tthe project risk / opportunity management process

Interaction with functional heads tdetermine capability & competitiveness.

Leading the Organisation:


The Business Development Manager will:

Demonstrate honest and ethical behaviour

Act in a fair and conscientious manor

Uphold the Vision, Values, Guiding Principles and Goals of the Company Charter.

HSEQ Responsibilities

It is mandatory that the incumbent is familiar with, and follows the Company's Health, Safety, Environment and Quality Management System and takes an active part in the compliance and improvement of the Management Systems.

The incumbent must report any accidents, incidents, near misses, actual or potential problems with products, services or systems according tthe Management System processes/procedures.

The incumbent alshas legal responsibilities under country-specific health, safety and/or environmental legislation t0 follow these.




Qualifications and Requirements:

  • Reasonable knowledge of the Oil & Gas industry
  • Strong relationship skills – managing relationships with our agent and client
  • Demonstrable experience in building and growing a business
  • Driving sales opportunities through to completion with our agent
  • Technical knowledge of the offshore industry
  • Experience of operating in the Africa
  • Interpersonal skills
  • Aptitude for developing customer relationships
  • Good presentation skills
  • Ability to communicate effectively
  • Competency to represent the company in written and verbal format
  • Ability to manage business relationships at all levels.
  • Desirable
  • French language skills
  • Service company background.

This job originally appeared elsewhere.



The Sparrows Group

Job Level

Manager (Staff Supervisor/Head of Department)




Sales/Business Development

Job Type


Minimum Qualification


Preferred Years of Experience

10 - 15 years