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Welcome to Watanmal, a company that holds 100 years of expertise in the FMCG segment. Started as a general merchandise trading company at the turn of the 20th century, Watanmal, adapting itself to the changing times, has constantly moved up the value chain.
With a vision of being the market leader in the FMCG segment, the company concentrates on Sales and Distribution Management, Brand Building, Market Dynamics and Consumer Knowledge and considers these the pillars of its future growth. The company strives to provide products of the highest quality that give maximum value for money.
Today, Watanmal has gained a strong foothold in all the markets it operates in and has managed to edge out the existing competition. The company, whose turnover is in excess of US$ 492 million, continues to spread its wings and grow, everyday.
To manage R & D projects of the Group, New Product development and commercialization.