Director of Sales & Marketing


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Job responsibilities:

  • Lead effort to push company sales to potential clients to increase estimated target set by management.
  • Establishes sales and marketing objectives by forecasting and developing annual sales quotas for units, projecting expected sales volume and profit for existing and new products.
  • Develops and implements strategic marketing plans and sales plans and forecasts to achieve corporate objectives for products and services.
  • Develops and manages sales/marketing operating budgets.
  • Plans and oversees advertising and promotion activities including print, online, electronic media, and direct mail.
  • Ensures effective control of marketing results, and takes corrective action to guarantee that achievement of marketing objectives falls within designated budgets.
  • Oversees and evaluates market research and adjusts marketing strategy to meet changing market and competitive conditions.
  • Monitors competitor products, sales and marketing activities.
  • Establishes and maintains relationships with industry influencers and key strategic partners.
  • Guides preparation of marketing activity reports and presents to executive management.
  • Establishes and maintains a consistent corporate image throughout all product lines, promotional materials, and events.
  • Directs sales forecasting activities and sets performance goals accordingly.
  • Meets with key clients, assisting sales representative with maintaining relationships and negotiating and closing deals.
  • Analyzes and controls expenditures of division to conform to budgetary requirements.
  • Assists other departments within organization to prepare manuals and technical publications.
  • Prepares periodic sales report showing sales volume, potential sales, and areas of proposed client base expansion.
  • Reviews and analyzes sales performances against programs, quotes and plans to determine effectiveness.
  • Directs product research and development


Job Requirement

  • MBA or Master’s degree in Marketing, Business Administration or related field
  • Software product management acumen
  • Must have sales and marketing experience in a software company
  • Deep marketing expertise in market & customer insights, product commercialization and branding
  • Minimum 10  years experience in sales & marketing
  • Influencing skills – ability to motivate individuals and demonstrate organizational influence
  • Strong analytical and process skills
  • Leadership skills to lead teams and shape/lead growth vision and marketing strategy
  • Prior experience in performance and result
  • Excellent oral and written communications skills
  • Innovation – develop new ideas through collaboration and execute on creative ideas


Remuneration: Very attractive

Applicants shouldn’t be less than 36 years old.




Job Level

Executive (Director/CEO/CFO/COO)




Information Technology

Job Type


Minimum Qualification


Preferred Years of Experience

10 - 15 years