Information Marketing Executive

yesafrica global resources

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Information Marketing executives are involved in developing marketing campaigns to promote a product, service or idea. It is a varied role that includes:

  • planning;
  • advertising;
  • public relations;
  • event organisation;
  • product development;
  • distribution;
  • sponsorship;
  • research.

 

Responsibilities

Marketing executives contribute to and develop integrated marketing campaigns. Tasks can involve:

  • liaising and networking with a range of stakeholders including customers, colleagues, suppliers and partner organisations;
  • communicating with target audiences and managing customer relationships;
  • sourcing advertising opportunities and placing adverts in the press or on the radio;
  • managing the production of marketing materials, including leaflets, posters, flyers, newsletters, e-newsletters and DVDs;
  • writing and proofreading copy;
  • liaising with designers and printers;
  • maintaining and updating customer databases;
  • organising and attending events such as conferences, seminars, receptions and exhibitions;
  • sourcing and securing sponsorship;
  • conducting market research, for example using customer questionnaires and focus groups;
  • contributing to, and developing, marketing plans and strategies;
  • managing budgets;
  • evaluating marketing campaigns;
  • monitoring competitor activity;
  • supporting the marketing manager and other colleagues.

Summary

Company

yesafrica global resources

Job Level

Experienced (Non-Manager)

Location

Osun

Specialization

Sales/Business Development

Job Type

Full-Time

Minimum Qualification

HND

Preferred Years of Experience

1 - 3 years

Salary

₦50,000.00 ‐ ₦60,000.00 per month

Application Deadline

4 weeks from now