Marketing Manager

Patwith Consult

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JOB DESCRIPTION:

We are looking for a competent Marketing Director to be in charge of the organization’s marketing ventures. This primarily involves developing and implementing strategies to strengthen the company’s market presence and help it find a “voice” that will make a difference.

The goal is to increase the company’s market share and maximize revenues in order to thrive against competitors.

 

DUTIES:

  • Design and implement comprehensive marketing strategies to create awareness of the company’s business activities.
  • Supervise the department and provide guidance and feedback to other marketing professionals.
  • Produce ideas for promotional events or activities and organize them efficiently.
  • Plan and execute campaigns for corporate promotion, launching of new product lines etc.
  • Monitor progress and submit performance reports.
  • Responsible for producing valuable content for the company’s online presence, editorial design and organizing the company’s publications.
  • Conduct general market research to keep abreast of trends and competitor’s marketing movements.
  • Control budgets and allocate resources amongst projects.
  • Become the organization’s agent towards external parties such as media, stakeholders and potential clients and build strategic partnerships.

 

QUALIFICATION/SKILLS:

  • Proven experience as Marketing Director.
  • Excellent leadership and organizing skills.
  • Analytical and creative thinking.
  • Exquisite communication and interpersonal skills.
  • Up to speed with current and online marketing techniques and best practices.
  • Thorough knowledge of web analytics (e.g. Google Analytics, WebTrends etc.).
  • Customer-oriented approach with aptitude.
  • Professional chartered marketer (CIM) is a plus.