Retail Marketing Manager

Coliseum

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Coliseum is one of the leading online destination in Nigeria. Started in August 2009 as a social messaging platform, Coliseum com has evolved into a top ecommerce company in Nigeria. The coliseum team is a team that values Character and Individuality. Our work environment is flexible and you are at liberty to explore your creativity.

 

 

Job Role

Grow the general public awareness of our retail shop location and ensure retail shop visits especially on the weekends.

Functional Requirement

  • Develop and grow channels for reaching and driving consumers to visit the retail shop.
  • Work with third-party vendors to develop marketing materials and execute marketing campaigns and promotions.
  • Optimize marketing spend to achieve highest possible ROI across channels.
  • Leverage data and information to deliver actionable plans and strategies.
  • Manage, train and grow marketing team members.
  • Develop PR models to increase mention of retail shop location and events in the media.

 

Educational and Professional Qualifications

  • BSc Minimum in Sales, Marketing, Business Administration or related field.
  • 5 years experience especially with driving people to a location.
  • Experience interpreting and using analytics tools.
  • Experience using social media, viral and event marketing concepts and tools.
  • Deep understanding of the buying motivations of middle-class consumers.
  • Experience in the retail industry will be a plus.
  • Willingness to work weekends.

This job originally appeared elsewhere.

Summary

Company

Coliseum

Job Level

Manager (Staff Supervisor/Head of Department)

Location

Lagos

Specialization

Sales/Business Development

Job Type

Full-Time

Minimum Qualification

Degree

Preferred Years of Experience

5 - 7 years