Solynta Energy is Nigeria's leading installer of Solar Power Systems.
We are seeking a Digital Marketer to work within the Marketing Team. He/she would be responsible for online brand awareness and client acquisition. In addition, tracking and evaluating marketing initiatives, collaborating with designers, working with the sales and customer support teams and identifying new online marketing opportunities and trends are a key component of the role.
- Devising strategies to drive online traffic to the company website.
- Tracking conversion rates and making improvements to the website.
- Developing and managing digital marketing campaigns
- Utilising a range of techniques including paid search, SEO and PPC.
- Overseeing the social media strategy for the company.
- Managing online brand and product campaigns to raise brand awareness.
- Managing the redesign of the company website.
- Improving the usability, design, content and conversion of the company website
- Responsibility for planning and budgetary control of all digital marketing
- Evaluating customer research, market conditions and competitor data.
- Review new technologies and keep the company at the forefront of developments in digital marketing.
- Qualification and experience in Marketing
- Experience managing PPC, SEO and Affiliate programmes.
- Strong understanding of current online marketing concepts, strategy and best practice.
- Experience in ecommerce, SEO, PPC, Email marketing, and social media.
- Previous experience in a similar digital marketing role.
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